News and news presenting has come a long way. Gone are definitely the scripted days of news reading with news readers, looking like they would go to sleep any moment, would drone on giving the highlights of the days events. The arrival of satellite and cable tv changed everything and made the business of news a major money crunching tool. With passing years, news started becoming much more category specific and so gave rise to more channels that provided entertainment and knowledge in their specific spheres. Sports, entertainment, current affairs, all began to be hosted at their own specific domains and catered to their selected audience.

Sports have always experienced a huge fan base and enthusiasts are invariably interested in sourcing information regarding their preferred sports. A number of media giants went ahead into several alliances to achieve greater coverage of sports events which were being kept in areas beyond their network and began broadcasting them on their own networks.

This gave them a larger viewership that translated into higher revenues. Gradually from being broadcasters of live or recorded games, these sports channels developed programs that covered everything and anything that one required to know from the realm of sports. Now sports channels have dedicated news channels which cover and provide to their viewers not just games but also sports reviews, statistical game analysis, player updates and their performance reviews too.

Most of these sports channels do compete against one another trying for greater viewerships and take major efforts to make this agenda a real possibility. With new interactive show formats, to more engaging, attractive and intelligent presenters to sometimes giving complete makeovers to the channel, they do everything to stay at the top.

One particular news provider that created a huge impact on news viewing was in the year 2000 when Naked News was launched. This program was launched as being a web based news service that featured a complete television newscast and ran 25 minute daily shows from Toronto. The highlight of this program was that the presenters stripped while they read the news and presented their segments.

Naked News began with merely one anchor, Victoria Sinclair, who presented all of the parts of this program. She continues to be a part of Naked News. Most of its initial success can be credited to the free viewership of the channel, which did become immensely popular even in the absence of a marketing strategy.

These folks were popularized through the word-of mouth medium and increased in numbers from a single to eight female anchors. The show also brought in a number of guest anchors to keep the format interesting. Following a crash in the internet boom, just one segment of the program could be viewed for free and ultimately by 2004 the complete program was changed into a members only one with no segments available for free access.

The naked sports news presenters have been very popular and have been featured in several tv programs and also have also been featured in many newspapers and magazines.